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"Excessive taxation ... will carry reason
and reflection to every man's door, and particularly in the hour of
election." - Thomas Jefferson
From Supporter to Activist in One Letter
We asked Ohio volunteer State Director, Steve Curtis, to share his sucess at recruiting new FairTax supporters to contact Congress by the hundreds. His experiences are below, in his own words.
There
is no doubt once people learn about the FairTax, almost everyone loves and
supports it! The problem has always been turning those who like the FairTax
into active supporters who can be
mobilized when important events are scheduled.
But
a new twist on an old technique is helping FairTax do a better job.
Alan
Ramsey of Mississippi got the ball rolling when he started going to events and
handling out letters and envelopes to be sent to elected officials. All the new
supporter had to do was sign their name, drop the letter into the pre-stamped
envelope, and Alan would mail it for them. This initiative helped deliver a lot
of letters to members of Congress, letting them know their constituents support
the FairTax, but didn’t necessarily capture the new supporters contact
information.
Then
Ohio took it
one step farther. We developed a small program that allowed FairTax supporters
to enter their contact information, and then printed out a customized letter
and envelope to the Congressman of their choice while they waited.
The
results were amazing!
People
who admitted they liked the FairTax, but had never visited the website to sign
up, were happy to write a letter and provide their contact information. Many
wanted to send several letters to Congressman, Senators, and the Speaker of the
House expressing their feelings about the FairTax and the lack of action. And,
with this program, it could be done in just a few seconds.
The
program also offered some flexibility in the type of letter sent, with “nice”,
“not so nice”, and “really fed up” versions of the letter, allowing the supporter
to tailor their message. It was interesting to note that nearly 85% of the
letters sent have been of the “really fed up” variety!
In
working four events, we have collected the contact information of more than 200
new supporters, and all it has cost us has been a stamp, envelope, and a sheet
of paper. All it requires is a laptop and small printer.
We
have a goal of 3,000 supporters per Congressional district, and this method
seems to be a very cost-effective means of moving in that direction.
If
you are interested in learning more, or would like a copy of the program to get
started in your area, contact Steve Curtis, State Director, Ohio FairTax at s.curtis@ohfairtax.org.
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