"Would it not be better to simplify the system of taxation rather than to spread it over such a variety of subjects and pass through so many new hands." - Thomas Jefferson

Over 44,000 Watched This Video!

Almost two weeks from the launch of our video, FairTax: Fire Up Our Economic Engine, and we have hit 44,549 viewers on YouTube! Thank you, thank you, and thank you! You have continued to find new ways to reach more and more people as you share the video and the FairTax message. We’ve said it before, but we will say it again; we could not do what we do without your enthusiasm and your dedication to seeing the FairTax become law!

I can only hope that each of you can feel the magnitude of appreciation that we have for what you are doing to support this important cause. The FairTax can only become law if you keep telling more and more people and they in turn communicate to their elected officials that they want the FairTax and they want it now.  

This new video FairTax: Fire Up Our Economic Engine, is a timeless tool that jumpstarts conversations, enhances presentations and adds depth to formal speeches.  I am sure you’ve seen ‘viral videos,’ but have you ever wondered what makes a video go viral? The answer, according to a recent study by Jonah Berger, an assistant professor at the University of Pennsylvania’s Wharton School, has to do with the visceral emotions it arouses in viewers. Mr. Berger argues that the popularity of viral videos is rooted in the way they excite the body, inducing a spectrum of physiological changes. These are the same physical changes that occur when we encounter any strongly emotional content, from a scary movie to a sentimental love poem.

In his study, Mr. Berger discovered when people are aroused they are much more likely to pass on information. I believe our FairTax video contains the strong, emotional content needed to stimulate a viewer’s mind, which according to Berger means this this video has the foundation to be a viral sensation; we just need to keep sharing it and continue building momentum.

Interestingly decades of research in social psychology have shown that people often share strong emotions as a means of fostering connection and solidarity. “If I’m angry, and then you get angry, we can bond over what we’re feeling,” Mr. Berger says.

FairTax supporters, I say, let us bond; let us bond with friends, family, neighbors, and colleagues. Let us bond with anyone who will listen to our FairTax message. We know the FairTax is a brilliant solution for total income tax replacement in the United States; we just need the rest of the nation to know this too. If you haven’t already, please share the video, FairTax: Fire Up Our Economic Engine!  And once again, please accept our heartfelt thanks.

Please visit FairTax on YouTube, Facebook or Twitter.

YouTube views are over 44,500 with more than 730 likes and comments still coming in at the rate of 20 or so an hour.

Over 500 tweets this week talked about the FairTax video.  Check out this one from @goldenrod2001 who has over 1,000 followers:

Posts on the FairTax.org Facebook page have received a total of 2,288 shares, 247 comments and 5,086 likes. The most actively shared this week?  The post about the IRS proposed budget. It was shared a whopping 626 times with 1,786 likes for FairTax doing away with the agency altogether.  

Let’s keep the momentum going!

In gratitude,

Cynthia T. Canevaro

Campaign Manager

Americans For Fair Taxation

Another Co-Sponsor - Thanks To You!

By Jim Donnell, Volunteer FairTax State Director, California

Congressman Tom McClintock [CA-4] announced at a Town Hall meeting on August 21st in Placerville, CA that he will sign on as a co-sponsor of HR 25.  

Moving Congressman McClintock to the point where he has committed to sponsor the bill can be attributed to several things:

- Building of awareness and understanding of the FairTax within his district - particularly through the various Tea Party groups in the area. 
- Continued contact by local Fair Tax leaders and supporters.
- Art Laffer's Macroeconomic Analysis of the FairTax

In talking with Congressman McClintock we found that he was a strong believer in Art Laffer.  We provided Congressman McClintock with a detailed overview of the Fair Tax bill, corrected misconceptions he had regarding the bill, and presented him with Laffer's study.  

Ultimately, the credit for winning over Congressman McClintock goes to the people of his district that took their time to learn about the Fair Tax and contact him bringing pressure to support the bill.

My sincere thanks goes out to all those who helped!

The FairTax in the News

Congress must pass Fair Tax Act to create more jobs – HTRNews.com

Congress could do one simple thing to end the current recession. It could pass the Fair Tax Act.

About 1.7 million Americans between the ages of 18 and 29 are unemployed. If they were all included in the unemployment numbers, the unemployment rate for that age group would be 16.8 percent. It’s the highest for them since World War II. A majority of recent high school and college graduates, 56 and 58 percent respectively, feel that they will not be better off than their parents. A Pew Research Center survey found that a quarter of 18 to 34 year olds have moved back in with their parents to save money. I could give you more but you get the point…

Americans for Fair Taxation has produced a video telling the story and giving the solution. You can view it online at www.fairtax.org.

Pass it on to everyone you know and just maybe we can get Congress to listen.

Taxation is not a Democrat or Republican issue — it’s an AMERICAN issue. Young and old must unite to send the message to Washington.

- Bob Martin

The September FairTax Webinar 

With Special Topic: The Math around How the Average American's Income Will Increase by 29%

When: Thursday, September 27, 2012

Time: 8 pm Eastern, 7 pm Central, 6 pm Mountain, 5 pm Pacific

Where: At your personal computer, anywhere!

Why: To provide an interactive forum for people who cannot get to local meetings to learn about the FairTax and to present special topics that are frequently misunderstood or not generally discussed.

Who: Join Marc Manieri, webinar producer and host from Orlando, Florida. In their fourth year, Marc’s webinars draw national participation from seasoned FairTax supporters as well as those just getting introduced to the FairTax.